Privacy Policy
PRIVACY POLICY
Last Updated: September 2026
BOOKS24 respects your privacy and is committed to handling personal information responsibly.
This Privacy Policy explains what information we collect, why we collect it, how we use it, when it may be shared, and the choices available to you when you use BOOKS24.
By using BOOKS24, you acknowledge the practices described in this Privacy Policy.
1. About This Privacy Policy
This Privacy Policy applies to BOOKS24 websites, digital-book stores, reseller stores, partner programmes, book requests, gifts, and related services operated by BOOKS24.
BOOKS24 is designed around simple digital access. Customers do not need to create a customer account or password to purchase books.
2. Information We Collect
The information we collect depends on how you interact with BOOKS24.
A. Information You Provide
Depending on the service you use, we may collect:
- Name
- Phone number
- Email address, where provided
- WhatsApp contact information
- Book request information
- Gift recipient information
- Gift message
- Sender name for gifts
- Messages or information submitted through contact and feedback forms
- Information submitted when applying to become a reseller or partner
Not every field is required for every service.
For ordinary customer purchases, a phone number may be required for payment, while name and email may be optional.
B. Order Information
When you purchase a book, we may record information necessary to process and fulfil the transaction, including:
- Order reference
- Books purchased
- Quantity
- Price
- Discounts or coupons
- Reseller/store information, where applicable
- Referral or partner attribution, where applicable
- Order status
- Payment status
- Transaction timestamps
- Digital fulfilment status
C. Payment Information
BOOKS24 may process payments through third-party payment providers.
We may receive transaction information necessary to confirm a payment, such as:
- Transaction reference
- Payment status
- Amount
- Payment provider
- Relevant phone number
- Transaction timestamps
BOOKS24 does not request, collect, or store your mobile-money PIN.
Your PIN is entered directly through the relevant payment provider's payment process.
D. Technical Information
When you use BOOKS24, certain technical information may be automatically collected, such as:
- Browser type
- Device type
- Operating system
- Approximate technical location information where available
- Pages or services accessed
- Referral information
- Date and time of activity
- Security and diagnostic information
This information may be used for security, analytics, troubleshooting, and improving the service.
3. Why We Use Your Information
BOOKS24 may use information to:
- Process and fulfil orders
- Verify payments
- Deliver purchased digital books
- Provide secure download access
- Process gifts
- Respond to book requests
- Provide customer support
- Prevent fraud and unauthorized access
- Detect abuse and security threats
- Manage reseller stores
- Manage partnerships and referral programmes
- Calculate eligible commissions
- Track campaign attribution
- Improve products and services
- Understand platform usage
- Maintain technical security
- Communicate important service information
- Comply with legal and regulatory obligations
We do not require customer accounts simply to purchase a digital book.
4. Guest Purchases
BOOKS24 uses a guest-purchase model.
You can purchase eligible digital products without creating:
- a username;
- a customer password;
- a customer login account; or
- a customer profile.
However, BOOKS24 may retain limited transaction records necessary to process the order, verify payment, provide digital delivery, prevent fraud, maintain financial records, and resolve disputes.
A guest purchase does not mean that no information is collected.
5. Digital Downloads
When a payment has been successfully verified, BOOKS24 may generate a secure download link or access token.
Download activity may be recorded for:
- security;
- fraud prevention;
- fulfilment;
- access control; and
- technical troubleshooting.
BOOKS24 may use temporary signed URLs or similar security mechanisms. Digital files may be stored in private storage rather than exposed through permanent public URLs.
6. Gifts
If you use the Gift a Book feature, we may process information such as:
- Recipient name
- Recipient phone number
- Sender name
- Gift message
- Gift status
- Gift transaction information
Gift information is used to create and deliver the gift.
The purchaser should only provide another person's information where they have a legitimate reason to do so.
7. Resellers
If you interact with a BOOKS24 reseller store, information associated with your order may be linked to that particular reseller for purposes such as:
- order fulfilment;
- customer support;
- sales records;
- store analytics;
- fraud prevention;
- referral attribution; and
- commission calculations.
Resellers should only have access to information necessary for their legitimate business operations and should not have access to another reseller's customer or business data.
8. Partners and Referral Tracking
BOOKS24 may use referral codes, links, cookies, or similar technologies to determine whether a sale originated from an approved partner or campaign.
This may allow BOOKS24 to associate a transaction with:
- a partner;
- a reseller;
- a campaign;
- a referral code; or
- a marketing source.
Referral attribution is used for analytics, campaign management, and eligible commission calculations.
9. Cookies and Similar Technologies
BOOKS24 may use cookies and similar technologies to:
- keep the website functioning;
- remember relevant preferences;
- understand website usage;
- measure marketing performance;
- maintain referral attribution;
- improve security; and
- improve the user experience.
Some cookies may be provided by third-party services used by BOOKS24.
You may be able to control cookies through your browser settings. Disabling certain cookies may affect some functionality.
10. Marketing Communications
BOOKS24 may use contact information you provide to communicate about:
- orders;
- payments;
- digital delivery;
- gifts;
- support requests;
- book requests;
- reseller activities;
- partnership activities; and
- other relevant service communications.
Where applicable, promotional communications will provide an appropriate way to stop receiving them.
Transactional and security-related communications may still be sent when necessary to provide a service you requested.
11. When We Share Information
BOOKS24 may share limited information with trusted third parties where necessary to operate the service.
These may include:
- Payment providers
- Hosting and infrastructure providers
- Secure storage providers
- Analytics providers
- Communication providers
- Security and fraud-prevention services
- Professional advisers
- Government authorities or law-enforcement bodies where legally required
We do not sell customer personal information as a business product.
Third-party providers may process information according to their own privacy policies and contractual obligations.
12. Payment Providers
When you initiate a payment, relevant information may be transmitted to the applicable payment provider.
The payment provider may independently process information under its own privacy policy and terms.
BOOKS24 does not control how an independent payment provider processes information outside BOOKS24's systems.
13. Data Security
BOOKS24 uses reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.
Security measures may include:
- Access controls
- Database security policies
- Server-side authorization
- Encrypted connections
- Private digital storage
- Short-lived download links
- Payment verification
- Rate limiting
- Audit logging
- Fraud detection
- Secure handling of secrets and credentials
However, no online system can guarantee absolute security.
14. Data Retention
BOOKS24 retains information only for as long as reasonably necessary for the purposes for which it was collected, including:
- completing transactions;
- maintaining business and financial records;
- providing customer support;
- preventing fraud;
- resolving disputes;
- maintaining security;
- fulfilling legal obligations; and
- protecting legitimate business interests.
Retention periods may differ depending on the type of information and applicable legal requirements.
15. Your Privacy Rights
Subject to applicable law, you may have rights relating to your personal information, including the ability to:
- Request access to personal information we hold about you
- Request correction of inaccurate information
- Request deletion where legally applicable
- Ask how your information is being used
- Object to or restrict certain processing where applicable
- Withdraw consent where processing is based on consent
Some information may need to be retained where required for legal, security, financial, fraud-prevention, or legitimate business purposes.
16. Children's Privacy
BOOKS24 is not specifically designed to collect personal information from children.
Where applicable, users should have the necessary legal capacity or appropriate authorization to provide personal information and make purchases.
If we become aware that personal information has been collected from a child in circumstances where it should not have been collected, we may take appropriate steps to delete it.
17. Third-Party Links
BOOKS24 may contain links to third-party websites, payment services, social platforms, or other external services.
BOOKS24 is not responsible for the privacy practices of websites or services that we do not control.
We recommend reviewing the privacy policies of external services before providing them with personal information.
18. International Processing
Some service providers used by BOOKS24 may process or store information outside Tanzania.
Where this occurs, BOOKS24 will take reasonable steps to use appropriate safeguards and comply with applicable legal requirements.
19. Data Breaches and Security Incidents
If BOOKS24 becomes aware of a security incident involving personal information, we will assess the incident and take appropriate steps in accordance with applicable law and our security procedures.
Where notification is legally required, affected parties or relevant authorities may be notified as required.
20. Changes to This Privacy Policy
BOOKS24 may update this Privacy Policy when our services, technology, legal requirements, or data practices change.
The updated version will be published on this page with a revised Last Updated date.
We encourage you to review this page periodically.
21. Contact Us
If you have questions about this Privacy Policy, want to exercise an applicable privacy right, or have a concern about how your information is handled, contact BOOKS24 through the official contact channels provided on the website.
BOOKS24
Read something that changes how you think.